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Gefen has developed a digital platform marketplace for regulation-heavy industries where carriers (enterprises) use agents to sell complex products to customers where human advice, human expertise and human touch are required. Gefen has the flexibility to empower every stakeholder from the largest carrier to the single independent agent.
Highly regulated industries such as insurance and financial services are dominated by carriers and enterprises. These carriers and brands use agents, both independent (un-tied) and affiliated (tied) to deliver their products and services to end customers.
Gefen has created a digital platform onboarded by carriers as a platform solution to deliver consistent and compliant messaging, business methodology and sales tools to their agents.
It is anticipated that GFN will list on the ASX during June 2021.